Follow up on every good lead, with proof they asked you to.
Leadwise is a calm sales pipeline for small B2B teams. Leads arrive through your form, a CSV or by hand. Your rules score them, the good ones are qualified for you, and a follow-up email is drafted for a person to approve. What each lead agreed to is kept word for word.
Free during the private beta. Leadwise drafts and you approve; it does not send emails yet and it never calls anyone.
One lead, start to finish. An example of what you see in Leadwise, built from its default rules.
Wednesday 21 October, times in Gulf Standard Time
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Form submitted09:14
Book a demo form
NameMariam HaddadEmailmariam@falconfreight.exampleCompanyFalcon FreightTeam size25BudgetYesTicked: Yes, I agree to receive a follow-up email about my enquiry.
Not ticked: Yes, I agree to be contacted by phone.
“Yes, I agree to receive a follow-up email about my enquiry. I can unsubscribe at any time using the link in every email.”
Exact wording saved with the time, form and IP address. Phone: not agreed.
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Scored09:14
Your rules, shown line by line
- +20Company size 10 or more
- +30Budget confirmed
- −10Free email domain (not matched)
50Qualifies at 40
your threshold -
Qualified09:14
Inbound pipeline
- New
- Qualified Mariam H.
- Meeting
- Proposal
- Won
- Lost
Moved automatically because 50 meets the threshold. The move is written to the lead's history.
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Draft ready09:15
Follow-up for your approval
To mariam@falconfreight.exampleSubject Following up: Falcon FreightHi Mariam,
Thanks for getting in touch on behalf of Falcon Freight. Would a short call next week be useful? Just reply with a time that suits you.
You asked us to follow up by email. To stop, opt out here: one-click link
Waiting for your approval
How it works
Six steps, in the order they happen. Leadwise does the sorting and the first draft. People make every decision that reaches a lead.
Capture
Share a lead form link, import a CSV, or add a lead by hand. Form consent wording is saved exactly as the person saw it.
LeadwiseScore
Rules you write add or subtract points: team size, budget, a free email domain, any field on your form. Every point is explained.
Your rulesDraft
Qualified leads get a personal follow-up email drafted from your offer, with an opt-out link that can't be removed. No consent, no draft.
LeadwiseApprove
Someone on your team reads the draft, edits it if needed, then approves or rejects it. Approved drafts are marked approved, not sent.
YouFollow up and remind
Set reminders on a lead. When one comes due it is flagged in Leadwise so the next step doesn't slip.
You, reminded by LeadwiseRecord the outcome
Mark the lead won or lost with a reason and a value. Every stage move and decision stays in a history that can't be edited.
You
Consent you can prove
When someone asks how you got their email, you shouldn't have to guess. Leadwise keeps the record that answers the question, and honours a no everywhere at once.
What it does today, and what it doesn't
Leadwise is in private beta. Here is exactly where it stands, so you can plan around it.
Works now
- Lead captureShareable form, CSV import and manual entry, into as many pipelines as you need.
- Scoring and auto-qualifyYour rules, your threshold. Turn auto-qualify off to move every lead yourself.
- Follow-up drafts with approvalDrafted from a template and your own offer text, approved or rejected by a person.
- Consent records and unsubscribeExact wording, time, source and IP, plus a workspace-wide opt-out.
- Reminders and outcomesDue reminders flagged in the app; won or lost recorded with a reason.
Not yet, or not at all
- It does not send emails yetNo email provider is connected. Approved drafts are kept as approved, not sent. Nothing leaves Leadwise.
- It does not make callsVoice calls are off on purpose. They would need a licensed provider, explicit call consent, a review of local rules and the owner's sign-off.
- No reminder notificationsDue reminders show inside Leadwise. No email or push alert is sent.
- No form embedding yetLink to your lead form rather than placing it inside your website.
Plans
Limits reset each calendar month. Prices will be set at launch; while Leadwise is in beta, it's free.
Free
- 200 new leads a month
- 100 follow-up drafts a month
For a founder testing follow-up discipline on one inbound form.
Starter
- 2,000 new leads a month
- 2,000 follow-up drafts a month
For a small sales team working several pipelines.
Pro
- 20,000 new leads a month
- 20,000 follow-up drafts a month
For agencies running pipelines for a number of clients.
A follow-up draft counts when Leadwise writes it, whether you approve it or not.
Questions
Straight answers about what Leadwise will and won't do with your leads.
Does it send emails automatically?
No. Leadwise drafts a follow-up and a person on your team approves or rejects it. Today it can't send at all: no email provider is connected, so an approved draft is kept as approved, not sent. Nothing goes out from Leadwise.
Can it call my leads?
No. Calling is deliberately switched off. Your form can ask for phone consent separately, and Leadwise records the answer, but there is no calling feature. Turning one on would need a licensed provider, the lead's explicit call consent, a review of the rules where they live and the owner's approval.
What exactly is recorded when someone ticks a consent box?
The exact wording they agreed to, when they agreed, which form or source it came from, the IP address of the submission, their country if known and the lawful basis. Email and phone consent are stored separately.
What happens when a lead unsubscribes?
Follow-up stops for that email address in every pipeline in your workspace. Its open drafts and reminders are cancelled, and the opt-out can't be reversed by re-importing the lead or recording new consent. You can also record an opt-out that arrived by reply, phone or in person.
How is a lead scored?
By rules you write. Each rule checks one field, such as team size, budget or email domain, and adds or subtracts points. New pipelines start with three: +20 for a company of 10 or more, +30 for a confirmed budget and −10 for a free email address, with a qualifying threshold of 40. Change any of it.
Can I bring in leads from a spreadsheet?
Yes. Import a CSV with names, emails and any extra fields you score on. Include the consent wording and source for each lead; leads without recorded email consent stay in your pipeline but won't get a drafted follow-up.
Can I get my data out?
Yes. A workspace admin can export your pipelines, leads, consent records, drafts, reminders and history.
How much will it cost?
Prices will be set at launch. During the private beta Leadwise is free, within the plan limits shown above.
Hear when Leadwise launches
One email when Leadwise launches, with what it does by then and what it costs. Your address is used for that and nothing else.
Ready to try it now? Set up your pipeline in the beta.